If you look closely at these designs, you can see that photos of dresses have been printed onto the dresses! Mel was speaking about this sort of thing to me yesterday, constructing fabrics - ruffles or textures, then photographing them and printing them digitally onto a garment. Wasn't sure, but after having a closer look at these it seems really interesting. Mixing prints like this in, with actual textural panels or details could work.
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